Category Archives: Goodreads

7 Secrets of Book Promoting

I get asked a lot about how to effectively market books and increase sales. Marketing your ebook is testing the waters for sure. Nonetheless, publishing a book is a goal for every writer, so if you have finished your book, be proud of yourself. This is a huge achievement! What is next? Now is the best time to get your book seen. It will never be a new book again, so it is time to get busy. To get your e-book in front of as many viewers as possible, you will need a plan. There are plans that work and plans that do not. I am here to save you time and effort.The goal is to get your book seen by as many people as possible. The question is how can you do that in the most efficient way?  I am going to tell you what I have learned in many hours of trial and error. Here are the top ten methods of book promoting.

1. Social Media Platform

Social media has been my biggest asset. I can actually watch book sales increase after a day of promoting on a few platforms. Ideally, you want to set up a blog site and social media platforms prior to publishing a book. It takes time to establish a presence so allow for this. I recommend Twitter, Facebook, LinkedIn, Google +, and Pinterest. Blogger is a user friendly blog site to start. You will need to invest time every day for promoting. This is an investment in your passion and your future. I spend about 5 hours a day on social media promoting.

• Write a teaser from your book, and offer an incentive for signing up for your email newsletter. Time commitment: 1 hour.

• Follow like minded people on Twitter, Pinterest, and Facebook: 1 hour

• Join groups on LinkedIn, Pinterest, and Facebook: 1 hour

• Introduce your book to 2 to 3 LinkedIn groups (1 hour). Create a variety of tweets giving information found in the ebook (1 hour). Time     commitment: 3 hours.

2. Blog site

I have been asked why it is so important to blog. Does it really make a difference? Yes, it does. The more people that you can drive to your site, the more buzz you will create. You also want to be established as an authority. This will get you higher on Google’s list. When you are an authority, you will start getting a fan base. It develops trust and interest. If you are unsure what to write about, start with your process of writing. Treat it as a journal, expand on a subject in your book, or share your process of writing your novel. Many successful authors begin their blogs months or years before they publish a book. The other option is to be a guest on another established blog. The amount of time invested is worth it.  I spend about 6 hours promoting blogs.

• Write a post for your blog. Time commitment: 2.5 hours.

• Write a feature guest article on a topic in your book. Time commitment: 3.5 hours.

3. Give It Away for Free.

Run a free Kindle Direct Promotion for two days. If you have several books, it is always good to have one free at all times. Readers love to get deals and they usually want to see other books the author has written, so it leads to sales of your other books. It also increases your author rank. You can also just hand out your publication as a pdf. Another way, is to have a contest for a free book give away. You can have a contact form on your site and start an email list. This creates a value to the book as it is now a prize. It takes 5 minutes to set up a KDP free promotion, or change your price to free. If you choose to promote as a contest, it will take around 2 hours.

4. Reviews, Reviews, Reviews

The best way to get reviews, is to ask. Send messages on Twitter, Facebook, and LinkdIn asking for reviews. It is also effective to trade with other authors. You can offer your book as a PDF, so they do not have to pay for it. If you want an Amazon verified review, they must purchase it on Amazon. I have not had a problem with this. I have found an unlimited resource of reviewers on Twitter. Most readers welcome the opportunity to read new books and help authors. I spend 1 hour on Twitter asking for reviews and communicating with reviewers.

5. Develop Buzz

Produce some buzz regarding your e-book by chatting regarding it on your social network. You will become more efficient in branding yourself and talking about your ebooks on forums. Pinterest, Facebook, Twitter and LinkedIn will certainly be a crucial tools of promoting your e-book. You want to start a few weeks prior to your publication to talk about a unique quality of your book. Create anticipation and excitement.

6. Make a Video.

Buyers love YouTube. They also want to see the face of the author behind the ebook. They want to hear you and see you. Make a brief video clip speaking to the video camera talking about how your ebook can help others. It can be a brief synopsis or you sharing your methods of writing. Share what you have learned.

Create a YouTube channel. Then, share your video on your YouTube channel, with a post on Facebook, LinkedIn and tweet the web link. You could repetitively use your video clip as advertising on guest blogs. You can continue to alter the intro material you post along with the video URL. You will connect with your fans on a new creative level with this. As you gain subscribers on your channel, your audience will continue to grow. You can also feature reviews on your channel. This will evolve as you go. Have fun with it.

7. Book Trailer

Book trailers are a hot new way to promote books. Think of all the movie sales as a result of the trailers. They show at least 10 minutes of trailers before the feature film at the theaters. It creates a huge buzz about the movies coming out. Imagine if we did not have these? I already have a list of movies to see in 2014 and they are not even out! This is the same concept with book trailers. It creates a need, on impulse. It is effective to show before a book comes out. It is also a great promotion tool to add to your YouTube channel. It leads people to your other sites as well as to your books. Need a book trailer? Go Here:

Write. Rewrite. When not writing or rewriting, read. I know of no shortcuts.”

—Larry L. King

If you don’t have time to read, you don’t have the time (or the tools) to write. Simple as that.”

― Stephen King


What are the main drivers of e-book purchases?

1. Referral from a friend- third party endorsement

2.  Social Media  

3.  Goodreads – the world’s largest reader community 


If you would like help promoting your book or making a book trailer, see the links below.


Market Your Book Here:


Youtube Channel Link:

About the Author- Don Mardak








Don Mardak has been a student of Christian mysticism and the Infinite Way writings of Joel S. Goldsmith for more than four decades. He also has conducted classes on Living the Mystical Life, and has been a successful entrepreneur for most of his working years. As the President, CEO, and Chairman of a small public company-International Monetary Systems, or IMS Barter-Mr. Mardak always tried to apply the mystical principles outlined in his books and on his website in his business dealings and relationships. The results have been quite astonishing as, very often, without taking thought, or striving for a specific result, the proper person appeared, or a meaningful event occurred, which made each day a divine spiritual unfoldment. Mr. Mardak tries to communicate these principles in his three books: An Adventure In Mysticism, Armageddon and the 4th Timeline, and Spiritual Healing for Today, Tomorrow, & Beyond. His greatest desire is that those of you who truly are receptive to this message will open yourselves up to the inflow of the Spirit. In that process, you will find answers to your deepest questions which, then, will lead you to your own search for Truth, and ultimately, your personal spiritual destiny. Mr. Mardak lives with his wife Judy in Wisconsin and Florida. They have two grown children and four grandchildren.


Books by Don Mardak


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Don M-spiritual

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don mardak-an adven

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New Children’s Book


Vivienne Neale’s, The Cashpoint Kid, is a children’s book about the power and consequences of the choices we make. Can money just appear out of thin air? If it does, what do you do with it? Alex is faced with these questions when his life takes a strange and mysterious turn. He confides in his best friend Mattie to decide how to deal with his new found riches. Alex is usually the one that is mischievous and getting into trouble. However, he notices others are starting to change for the worst around him. This opens his eyes to what is most important to him. He must decide what to do about it.
This story is full of fun and valuable lessons for children. Because of the content, I would recommend it for ages 9-12.

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About the Author- Tami A. Goldstein


This journey begins with a mother’s love for her daughter…

Heather was diagnosed with High-Functioning Autism, Asperger’s Syndrome just shy of her 13th Birthday. Not long after, her mother, Tami, watched her daughter spiral out of control medically and educationally until she found an occupational therapist who explained how Heather’s Sensory Processing Disorder impacted the Autism.

Knowing that having the right support is key not only to the development of children on the Autism Spectrum, but also to the well-being of their parents, Tami began to tirelessly educate herself in the sciences of: Behavioral Health, Child Psychology, Human Anatomy, Occupational Health, Pharmacology, Therapeutic Massage and Bodywork and has been a parent advocate for her daughter since 1997.

Together mother and daughter learned from their OT how a Sensory Diet, CranioSacral Therapy , and Bio-Medical Therapies  can lead to Functioning Recovery. Tami navigated the public school environment and the medical community to get the right support for Heather, who overcame many obstacles. Tami uses this personal experience, extensive knowledge, and dedication to help others learn about and understand the medical and educational aspects of Autism, Autism Spectrum Disorders and SPD. Knowing there is no one-size-fits-all trick, Tami shares her recommendations for other parents as she tells the story of Heather’s Coming Through The Fog.

About the Author- Lawrence R. Deering


About the Author
Lawrence R. Deering spent more than 30 years as a healthcare executive. He was raised a Southern Baptist and often writes about the impact of organized religion on people’s lives. He is an avid audiophile with an extensive vinyl record collection. Many of his stories include references to the musicians and the music he loves. He is a 32nd degree Freemason and draws on the rich history and tradition of the Craft in his books. Lawrence lives with his wife Lisa in Winter Park, Florida and St. Croix, Virgin Islands.

The Brotherhood 

“Aaron Davis joins his father’s ministry at seven years of age. He attracts national attention when he heals a woman of cancer. His services draw thousands of worshipers. He creates an organization with his sister Esther, called the Brotherhood of Man, that unites the major religions of the world. He brokers a treaty that ends the conflict in the Middle East and Northern Africa. He fields a powerful army to maintain the peace.

Jack Holder, a former Congressman, becomes President. The United States is under intense international pressure to join the Brotherhood of Man’s effort to create a new world order. Jack’s secret Masonic organization wants Aaron Davis eliminated. Barbara Holder, Jack’s religious wife, believes Aaron Davis is the Antichrist. The fate of the world will depend on which side Jack chooses.”

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